https://keptring.com/blog/ Plain-English articles on Google Local Services Ads lead charges and call answering for home-service and construction contractors. en-us Sun, 18 Oct 2026 12:00:00 -0400 https://keptring.com/blog/how-to-grow-contracting-business-next-hire/ https://keptring.com/blog/how-to-grow-contracting-business-next-hire/ Sun, 18 Oct 2026 12:00:00 -0400 Tom R. When to hire your first technician, and how missed calls fit in. Run the math with your own numbers for an HVAC, plumbing or electrical business. https://keptring.com/blog/after-hours-answering-service-plumbers/ https://keptring.com/blog/after-hours-answering-service-plumbers/ Sun, 18 Oct 2026 12:00:00 -0400 Tom R. Burst pipe at 10 PM, phone rings out, they call the next plumber. How to sort emergency from next-day calls, and get the ones you miss answered. https://keptring.com/blog/google-lsa-missed-calls-hvac/ https://keptring.com/blog/google-lsa-missed-calls-hvac/ Sun, 18 Oct 2026 12:00:00 -0400 Tom R. Since Oct. 1, 2026, Google LSA can charge HVAC shops for missed business-hours calls, voicemail included. What Google says and what to check. https://keptring.com/blog/google-lsa-missed-call-billing-2026/ https://keptring.com/blog/google-lsa-missed-call-billing-2026/ Thu, 15 Oct 2026 12:00:00 -0400 Tom R. Since Oct 1, 2026, Google LSA can charge for missed business-hours calls when the caller stays on 20+ seconds. Google's exact wording, the exceptions, and what to check.